This month we have been talking about marketing for childcare. Now I know that usually when you think about marketing what comes to mind is probably advertisements, referrals and of course your business card. But have you ever thought about branding your childcare? Well, I thought it might be great to actually get some knowledge from an expert on what it means to brand your childcare. I was so lucky to find someone who actually specializes in childcare marketing. Oh, be sure to hang on till the end for something special just for TCC readers. So let’s get into it.
Since the beginning of time (ok maybe not that long) business people have used their business card to get the word out about their businesses. It’s like the first thing an entrepreneur will invest in. Just about everyone knows that they first need a business card. If you don’t its almost like no one will take your business (or you) seriously. So a business card is essential. But what should you put on your card? What should it look (and feel) like? How do you create an AWESOME business card that will get you noticed and remembered? Let’s talk about how to create a business card that stands out.
Too many times I think we get far to carried away with the cuteness of our business card. What the color or the font is. What clipart to include. While those are important considerations, we need to remember the main purpose of our business card to deliver contact information. So let’s start there.