Last year I received a text from my client. She said she was talking with her husband and sharing with him how much their daughter had learned at the child care. She reflected on the things that she was doing and how much she had grown with the program. The note ended by thanking me for all that I do at the child care. Of course I really appreciate receiving notes of thanks like this, but this really got me to thinking about how often people discount the child care environment. The fact is many people don’t realize the value in the early education environment that our home child cares are. Have you ever wondered how you could show value in your program?
Most parents do not see value in our smaller home based child cares. They basically see us as daytime babysitters and instead opt to move their children to “real” preschools as early as age 2. They tend to see the “brick and mortar” preschools as more of a real learning environment. Ever since realizing that perception, I have sought out to show parents the value in a home based child care. Here are ways that you start showing value in your program.