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ARE YOU ALL BUSINESS? Using your experience to grow your childcare

All Business

What it means to be

All Business

I once had a colleague refer to me as being “all business”. I don’t know if she meant it as a compliment, but I took it as one. You see I wasn’t always that way. There have been many times in the past where I would have referred to myself as anything but.  However, as any seasoned provider can tell you with experience comes knowledge.  If you are serious about your profession it is incumbent upon you to put that knowledge to work for you.  Put it to work for your business. [Read more…] about ARE YOU ALL BUSINESS? Using your experience to grow your childcare

Make Extra Income for Childcare [INFOGRAPHIC]

Is your enrollment down?  Do you have several spots to fill but few inquiries?  The upcoming holiday season can be a very slow time for new enrollments for many childcare providers.  But the good news is there are other ways to bring in income for your child care business.  So whether or not you’re enrollment has dipped and you find yourself with open spots check out the following SUPER EASY ideas for adding extra income for childcare businesses.

Income for childcare [Read more…] about Make Extra Income for Childcare [INFOGRAPHIC]

How to Stand Out in A Crowded Market

In my area there are approximately 12 home child cares in the neighborhood.  Yep, I said 12!  With that level of saturation I need to try to find ways to stand out constantly.  But just how do you do that?  We are all child cares offering the same or similar services.  How can you get people to sit up and take notice of your business and not the business next door?  Well here’s the good news, it is possible.  So today I want to talk about how to stand out in a crowded market.

 

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Marketing Kit for Child Care – the How and the Why

This post may contain affiliate links. You can check my disclosure for more info!

Years ago when I started giving tours to prospective parents, I decided to rename my tour to an orientation. One of the main reasons I did this was because I felt that my parent tour was a little more in-depth than a standard tour. I had made additions to my touring process that I felt took it to a new level. Looking back, one of my secret weapons was incorporating a Marketing Kit for Child Care that I used to promote my business.  Whether or not parents enrolled with me or not, many would comment about how professional the tour was.

Today I thought I would share with you why I think having a Marketing Kit for Child Care can be one of the most beneficial things you could do to bring in new clients and grow your business.

 

Marketing Kit for Child Care

 

A Marketing Kit for Child Care

Updated:  6/7/18

Why you need a marketing kit

So I know I titled this the how and the why of a Marketing Kit for Child Care, but I think I want to tackle the why before the how. Why? Well, you might be asking yourself (or me) “I’m a child care provider, why do I need a marketing kit or plan for my small business.” Well according to Marketing Kit For Dummies,“The goals of marketing your business and products are to find new clients and to keep your existing ones.”  The key is, just like any other business, your business needs to attract clients.  How do you do that? Well, that’s where the how comes in. [Read more…] about Marketing Kit for Child Care – the How and the Why

How to Create a Childcare Business Card that STANDS OUT

Since the beginning of time (ok maybe not that long) business people have used their business card to get the word out about their businesses.  It’s like the first thing an entrepreneur will invest in.  Just about everyone knows that they first need a business card.  If you don’t its almost like no one will take your business (or you) seriously.  

So a business card is essential.  

But what should you put on your card?  What should it look (and feel) like?  How do you create an AWESOME business card that will get you noticed and remembered?  Let’s talk about how to create a childcare business card that stands out.

Too many times I think we get far to carried away with the cuteness of our business card.  What the color or the font is.  What clipart to include. While those are important considerations, we need to remember the main purpose of our business card to deliver contact information. So let’s start there.

CHILDCARE BUSINESS CARD [Read more…] about How to Create a Childcare Business Card that STANDS OUT