Just about any provider could benefit from developing a library of resources to help build their business. In this post, I want to give you more than a few really good books specifically for building a thriving child care business. So here are some must-have books for growing your child care business.[Read more…] about Must-Have Books for Child Care Providers
Talk to just about any provider and I am sure they will tell you, while they love caring for children, the child care business is not exactly what they expected. A few years into the business and many providers will tell you they feel the pressure. The pressure of constantly marketing their business, dealing with the responsibilities and restrictions of being a licensed provider. Oh and not to mention coping with the challenges of caring for the children and communicating with parents. One thing I never really expected to encounter was dealing with a hostile parent. In an upcoming post, I plan to discuss a few different parent types. But today I want to tell you how I was able to turn a hostile childcare parent client relationship into an appreciative advocate for my business.
Turn a Hostile Childcare Parent Into Your Advocate[Read more…] about Turn a Hostile Childcare Parent Into Your Advocate
Do you wonder how to stand out in a crowded market? Well, in my area there are approximately 12 home child cares in the neighborhood.
Yep, I said 12!
With that level of saturation, I need to try to find ways to stand out constantly. But just how do you do that?
We are all child cares offering the same or similar services. How can you get people to sit up and take notice of your business and not the business next door?
Well here’s the good news, it is possible. So today I want to talk about how to stand out in a crowded market.[Read more…] about How to Stand Out in A Crowded Market
Just about any provider knows how important and instrumental the childcare tour is in growing their enrollment. Parents understandably want to see what the child care is all about and where their little one will be spending their days.
In fact, I can say with just about 100% certainty that the tour is the make or break when it comes to parents choosing whether or not to enroll in a program or not.
At the tour is were a provider can connect parents with the childcare.
Wouldn’t it be cool if you could give parents a peek inside your childcare even before they visited it?
Well, actually you can!
You can give them a Virtual Childcare Tour. This is one of the easiest things you can do to promote your childcare business. You don’t even need any fancy gear or video skills. All you need is a regular digital camera or even your mobile phone camera feature would work.
It’s easy! And Free! (I love saying that) So why not do it?! Ok, then let’s get to it![Read more…] about How to Make a Virtual Childcare Tour
One of the biggest problems providers have is how to keep enrollment spots filled. In California, where I live and my business is, children are considered infants until the age of 2 years old. Providers are also limited to the number of infants we can legally have enrolled at one time. Let me show you how offering a Pre-Enrollment Childcare Program can help you keep your enrollment spots filled … in advance.